12 Reasons you’re not going viral on Pinterest
You’re posting pins, trying all the tips, and still not seeing much action. Sound familiar? Don’t stress, you’re not the only one.
I’ve been there myself, wondering why my content wasn’t taking off and getting seen.
The truth is, there are a few small things that can keep your pins from getting noticed.
If you’re serious about becoming a successful blogger or figuring out how to make money from a mom blog, Pinterest can be a game-changer, but only if you use it right.
Whether you’re doing this as a worldwide side hustle, one of those online jobs for students, or just testing the waters, you need to know what’s holding you back.
Understanding what not to do is just as important as learning the right steps.
Stick around and I’ll break down 12 simple reasons your pins aren’t going viral, so you can fix them fast and grow like the pros.
Quick Note: I made $3,647 in a month with Pinterest by using this one simple strategy — and you don’t need a blog or experience to do it. Download the Free Guide Here!
Let’s learn Pinterest the right way.
Related:
- How to Make Money on Pinterest for Beginners
- How to Make Money Using Pinterest: Easy Tips & Strategies
1. Your Pins Look… Meh
Let’s be honest, if your pins aren’t eye-catching, no one’s clicking them. Pinterest is visual first. People scroll fast, so your pins need to stop the scroll.
Here’s what might be going wrong:
- The colors are dull or clash
- Fonts are hard to read or too small
- No clear message or headline
- It looks like 20 other pins in the feed
Use bright colors, bold text, and clear images. Canva is your best friend here.
You don’t need to be a designer, but your pins should look clean, professional, and scroll-stopping.
Tip: Look at what’s trending in your niche. Don’t copy, but do study the style.
2. Your Headlines Aren’t Grabbing Attention
The pin might look decent, but if the title doesn’t hook someone, they won’t click.
Try headlines like:
- “10 Things I Wish I Knew Before Starting My Blog”
- “7 Pinterest Mistakes Killing Your Reach”
- “How I Made My First $500 with Affiliate Links”
It’s all about solving a problem, teaching something useful, or sparking curiosity.
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If you’re writing about how much money a new blogger makes, turn it into a headline that gets clicks.
3. You’re Not Using Keywords Right
Pinterest is basically a search engine. If you’re not using the right keywords, your pins won’t show up, no matter how good they look.
Use keywords in:
- Pin titles
- Descriptions
- Board names
- Board descriptions
- Your profile bio
If you’re writing about how to make money from a mom blog or online jobs for students, include those phrases where they make sense.
Don’t just stuff them randomly, write like a real person helping another real person.
Quick Note: I made $3,647 in a month with Pinterest by using this one simple strategy — and you don’t need a blog or experience to do it. Download the Free Guide Here!
Search Pinterest like a user would, and pay attention to the autofill suggestions. Those are your goldmine.
4. You’re Posting Once, Then Forgetting About It
Pinterest rewards consistency. One pin a week isn’t going to cut it. You don’t need to be glued to your screen, but you do need to be present.
What works better:
- Pinning daily (even just 5–10 pins a day)
- Using fresh designs for the same link
- Testing new headlines or colors
You can also use schedulers like Tailwind to keep things flowing even when you’re offline. Pinterest wants active creators, so be one.
5. Your Niche Is Too Broad (or Too Random)
If your boards are all over the place, beauty tips, dog memes, slow cooker meals, DIY lamps—Pinterest doesn’t know what you’re about.
And if Pinterest is confused, it won’t show your content to the right people.
Pick a lane. You can still talk about different things, but make sure they connect.
If your goal is to build a blog that earns money, focus on that niche.
Whether you’re writing about legit work from home tips, how much money do bloggers make a month, or money-saving mom hacks, make sure your boards and pins all lead in the same direction.
6. Your Pins Don’t Lead Anywhere Valuable
People click expecting something good. If they land on a page that’s:
- Slow to load
- Full of popups
- Off-topic
- Just a sales pitch…
They bounce. And Pinterest notices that. Keep your landing pages simple, helpful, and exactly what the pin promised. Don’t bait and switch.
This especially matters if you’re aiming to be a successful blogger or create worldwide side hustle content. Trust matters.
7. You’re Not Creating “Fresh” Content
Pinterest doesn’t want you reposting the same exact image over and over. They want new stuff.
That means:
- New pin designs
- New headlines or colors
- Fresh blog posts or landing pages
Even if it links to the same product or post, switch up the visual and text. That counts as “fresh” content in Pinterest’s eyes.
8. You’re Ignoring Seasonal Trends
Pinterest users plan ahead. If you post Halloween stuff on October 30th, you’re already too late.
Start seasonal content about 45–60 days before the actual event:
- Holiday gift guides in October
- Back-to-school pins in July
- Summer travel tips in April
Planning ahead gives your pins time to get indexed and start showing up in searches.
9. You’re Not Using Idea Pins
Even if you don’t love them, Pinterest does. Idea pins are their version of Stories, and they get pushed out more in the algorithm.
You can use them to:
- Teach quick tips
- Show a how-to
- Break down a blog post
- Share before/after stories
Quick Note: I made $3,647 in a month with Pinterest by using this one simple strategy — and you don’t need a blog or experience to do it. Download the Free Guide Here!
While they don’t link out (yet), they grow your reach and build trust, which leads to more clicks on your regular pins.
10. You Haven’t Claimed Your Website
This one’s quick but important. If you haven’t claimed your blog or site on Pinterest, do it now. It helps with:
- Credibility
- Access to analytics
- Unlocking rich pins
- Better ranking in search
It takes five minutes and makes a difference, especially if you’re trying to make real progress as a new blogger.
11. You’re Not Looking at Your Analytics
Your Pinterest analytics tell you what’s working and what’s not. If you ignore it, you’re flying blind.
Look at:
- Which pins are getting the most clicks
- What boards are bringing traffic
- What keywords people are finding you through
If a pin is doing well, make more like it. If something’s flatlining, try a different image or headline. Test, tweak, repeat.
12. You Gave Up Too Soon
Pinterest takes time. It’s not like TikTok where stuff blows up overnight. But the tradeoff? Your content lasts way longer.
I’ve had pins from 6 months ago suddenly take off and bring in tons of clicks. That’s the magic of Pinterest. But only if you stick with it.
If you gave up after a few weeks, that might be why you never saw results. Try again—with a clearer plan and some patience.
Conclusion
Going viral on Pinterest isn’t about luck, it’s about doing the little things right, over and over.
If your content hasn’t popped yet, you’re probably making one (or more) of the mistakes above. The good news? Every single one is fixable.
Fix your pin designs. Use better headlines. Pin consistently. Clean up your boards. And most of all, stay patient.
Pinterest rewards creators who show up and offer real value.
Want to know how to make money from a mom blog or build a legit worldwide side hustle? Pinterest is still one of the best free tools out there.
But you have to treat it like the search engine it is—not just another social app.
Start fixing what’s holding you back, and your traffic will grow.
FAQs: Let’s Clear Up a Few Things
1. How long does it take to go viral on Pinterest?
It depends. Some pins take off in a week, others need a few months. On Pinterest, slow and steady wins the race. Just keep posting smart content consistently.
2. Can you go viral without a blog?
Yes, but having a blog helps. You can still build a following with idea pins, affiliate pins, or by linking to YouTube or Etsy. But if you want to know how much money do bloggers make a month, a blog definitely opens more doors.
3. Should I pin other people’s content too?
Yes, especially when starting out. Pinning other content helps keep your profile active and shows Pinterest what you’re about. Just make sure it aligns with your niche.
4. What’s a good Pinterest strategy for new bloggers?
Focus on pinning fresh content daily, using keywords, and linking to useful posts. Also, be patient. The first few months are for testing and learning.
5. Is Pinterest still worth it in 2025?
Totally. It’s still one of the best platforms for long-term traffic, especially if you want to build a legit work from home blog or business.
Pinterest users come looking for solutions. If you provide those, you’re in a great spot.